Wednesday, April 9, 2008

The week that was...

This blog is going to be different from the rest. I am going to share a few snippets instead of writing one big bore essay/rant.

1) Race: When I was a kid, I grew up in a village on the banks of Godavari for few years. After a long play cum bath in the river, we used to hold the hand woven cotton towels on both ends and twist in opposite directions till the last drop of water was squeezed out. Like many silly things boys do, we used to be hyper competitive in making sure we have the driest towel. That, extreme twisting used to spoil the towel is anybody's guess. I could n't help but remember this incident as I was watching hindi movie, Race. The movie is slickly made. Production values in high-budget bollywood flicks have definitely improved. Unlike many Hindi movies, editing is also very crisp. Twenty minutes into the movie, twists in the story start. They never seem to end. They keep introducing a new twist every fifteen minutes. So many that, even after the movie was really over, I was wondering "is this really over? or are they going to come back with a twist?". To give you an example, there are two brothers A and B. C and D are introduced as prospective girlfriends of A. A somehow leases his girlfriend C to B. D is in love with A. then B and C kill A. D says she married A. Then we realize B and D are wife and husband who hatch a plan to kill C and then A comes alive to save C though he is married to B. If you are still clear abt the story, E and F are introduced who in cop and bimbo asst. E exposes B and then colludes with B. In the end, A and E are showns as friends anyways, you get the gist. Overall slickly made time pass. Get a dvd and watch in ff mode if you are hindi movie buff.

2) Ad wars: Remember the time when world cup was held in India and Coke introduced themselves as official drink. Pepsi came out with this new campaign "nothing official about it" and stole the fizz out of Coke. Well, ever since, the fight is on it seems. Deepika Padukone (daughter of erstwhile badminton player, Prakash padukone) and Ranbir Kapoor (son Rishi Kapoor) are hottest stars in India right now. So, pepsi comes with this funny theme.

http://www.youtube.com/watch?v=1SI8LzqIdvU

Sprite soon warms upto the idea and spoofs it up. Its quite funny. Check out the videos.

http://www.youtube.com/watch?v=0_N-FVryV1I

3) Pulitzers: Alright, Pulitzers for 2008 are announced. A friend of mine forwarded the winning piece by pulitzer winner Gene Weingarten. Beaufiul article. Take a print out and read in your leisure.

http://www.washingtonpost.com/wp-dyn/content/article/2007/04/04/AR2007040401721.html

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